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Tag: Google

  • How to do keyword research – for beginner bloggers

    How to do keyword research – for beginner bloggers

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    One of the most daunting things I think any blogger faces is the whole SEO challenge. You can be an amazing writer and have the type of content that people are desperately searching for… but if you don’t have a great SEO strategy… Or if SEO scares the life out of you then your content…

  • What is Google Keen? And how can it benefit bloggers?

    What is Google Keen? And how can it benefit bloggers?

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    Years ago now I started a wee startup call Scrattch. It was meant to bring people together over common interests and allow communities to share interests with those who shared similar passions. I used to talk to people about it and explain it with the analogy of “what if you were really into growing tomatoes?…

  • How to use Google Analytics for beginner bloggers

    How to use Google Analytics for beginner bloggers

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    There’s soooo many things to remember when blogging as a beginner. It can get super confusing, right!? And then on top of that all, you’re expected to know your stats.  There are a few things you can see right there on your dashboard in WordPress, especially if you use Jetpack. But in order to get…

  • What is a Google featured snippet? And how can you get one?

    What is a Google featured snippet? And how can you get one?

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    What is a Google featured snippet? Google featured snippets (or “answer boxes”) are short text boxes that appear after the paid ads section on Google search results. Their aim is to answer a simple question and often appear as a short paragraph or definition, a graph or a list.  It’s no surprise that ranking on…